Positive Linking eZine: September 8, 2017

kay white enewsletter

Volume 158 |  8 September  2017 

Register for this Ezine

Hello There

Hello there %$firstname$%,

Well, I finally ticked something off which I’ve wanted to do and experience since I was 16 years old! As part of my Christmas present last year, Snowy bought me a Porsche Driving Experience at Silverstone Racetrack and it was this weekend. I’ve loved Porsche 911 cars – the shape, sound, performance, look etc – since I was 16 and have always wanted to drive one and, maybe, own one too.

My instructor Andy was very patient with me and showed me how to drive confidently into the apex of corners, how to manage a controlled spin on a skid pan (I think I said a word rhyming with Duck a few times) and how to drive over ice sheets and steer around obstacles at speed. We sped up to 80 miles per hour in a short line with him shouting “floor it Kay” and then I had to slam the brakes on to show me how quickly the car stops and how you can still steer. It was, truly, a lesson in understanding how to respond to situations when you have the chance to think and be guided in advance. I was exhausted at the end of the 90 minutes but exhilarated too. Talk about needing clear, distinct instructions!

Snowy drove us home (I was still a bit too wired I think) and it’s a special thing to have finally done something you’ve always wanted to do. Here’s the thing though, rather than thinking “OK, what do I want to do now?” I feel the opposite. I’m thrilled to have learned so much and now I’m going to apply it. As they say about information “It’s only information until you put it into action”. Va. Va. Voom.

Remember %$firstname$%, always be true to yourself – no one else can be the unique, one-off, multi-faceted person you are! No one.

Thank you for taking the time to read this eZine as I’m sure you have so much vying for your attention. I hope the ideas and suggestions help you reflect and to show up, sparkle and be heard even more at work.

Warm and ever-sparkly wishes %$firstname$%,


Let’s connect even more

Facebook LinkedIn Twitter YouTube YouTube


PS – Oscar Wilde Said it best, %$firstname$% when he said “Be yourself; everyone else is already taken.” Enough said.

blue glitter
What's Happening

Show Up, Sparkle & Be Heard ™

3-Day LIVE Event 2017

Just 21 seats left for my FINAL 3-Day Live Event (& 4 weeks to go)

If you know you need to step up and accelerate your success at work AND allow yourself to be seen, valued and heard – do be there in October. Here’s the date and it will be in London again. Join me LIVE and learn with and from other ambitious, experienced women like you.

AND it will be the FINAL Event in this formation I host for the foreseeable, maybe forever…

If you’ve been thinking about coming ‘one of these days’ well, this year in OCTOBER will be your last chance….

>> 5, 6, 7 October 2017.

Here’s where you can Register << this is the FINAL one in this formation for some time, maybe forever….

AND we now only have 23 seats left before the room is FULL.

Use the code >>> 100SPECIALCODE and take £100 off the Seat Price whilst we have them. If you can’t register it’s because we’re full. Please email Caroline@kaywhite.com in that case to go on the Waiting List.

Oh, AND as a BONUS also receive the recording of a call I hosted recently about identifying and leveraging your transferrable skills. Understanding these enables you to switch roles/organisations/industries with more confidence and ease.

Yours as you register.

blue glitter

Practice Your Pillow Talk.

Give clear, distinct messages at work (and home)

It’s so easy to lose your message, your audience, their attention, their trust by using ‘weasel’ words. By using ‘gobbledeegook’ if you will – and it’s everywhere, like an epidemic.

With the pace of information being shared, the cultures which must be crossed and included in our messages, and the turbulent times we’re navigating at the moment, the need to be as clear as possible is more vital than ever.

Think about it for a moment. When did you last say to your partner, as you were either in bed or getting ready for bed “we’re struggling to get our key performance indicators aligned so we can leverage all the strategic opportunities out there”? Well, I put it to you, in general, most partners would cross their eyes, turn over and wonder what language you’re suddenly speaking.

To use a lot of ‘corporate’ lingo, especially in times when people are concerned about what’s really going on, is a recipe for confusion, mistrust and – often – for being ignored. It’s ironic really, people tend to use this sort of language to try to sound more knowledgeable, more ‘clever’ if you will. The opposite happens though. People tune out, think about something else entirely, resent you for confusing them or making them feel ‘dumb’ – or are so busy trying to translate what’s being said they miss your point anyway.

It’s a great way to translate some of the corporate gobbledegook you come across by asking yourself “What would I say to my partner/husband/wife about this?”

What you’ll find is that you naturally choose other words, more accessible, more everyday words. Try a bit of “Pillow Talk” with your team, with your marketing, when you’re making presentations or proposals.

You’ll be heard more easily and people will trust you and thank you for it.

3 ‘Quick & Dirty’ examples for you:

  1. we’re struggling to get our key performance indicators aligned so we can leverage all the strategic opportunities out there” becomes “we’ve got to get everyone meeting their targets so we can make the best of what’s happening in the market”

  2. by the end of the next quarter the upsurge in uptake will maximise our position” becomes “with all these buyers, by the end of December we should be in a great position”

  3. so to keep optimising the market diffusion we must keep thinking outside of the box to leverage this” becomes “hey, there’s a lot activity in our market, let’s keep our minds open and meet as often as we can to make the most of it”

Sometimes, we all have to use the ‘gobbledeegook’ or the Corporate-sounding name of something or expressions being used around us. It’s a big part of being heard. I worked on a project in my own corporate career called GRIPE. Enough said for a confusing, mixed message-style name which no one really understood!

So make sure you talk about it – you know you’re valuable and have value to add – well, talk truly is valuable too. If you choose.

What you can do as well to make sure you’re understood at the same time is to use these 3 simple and subtle expressions to make sure the point gets across and translates the ‘blah’ language into your Pillow Talk:

  1. “and by that I mean….”

  2. “or in other words….”

  3. “but you could also say….”

They’re simple, savvy, subtle and they work. They save time and confusion. Always good.

I’d love to hear what you think. You can leave me a comment or a note here.

gold dots

Do you want to use this article in your eZine or on your website?

Please do but only if you include this complete “blurb” with it:
“Article reproduced with permission of Kay White, Savvy & Influential Communication Expert and Mentor at www.kaywhite.com.

Kay shows experienced – and often frustrated – business women (and very smart men) how to be heard and understood by accessorising their day-to-day interactions with subtle, influential phrases and words to make people sit up, listen and take action. Kay’s book, The A to Z of Being Understood is an international #1 Bestseller: http://amzn.to/kTJYdX and helps professionals make their voices heard and their conversations really count.”

To see any previous issues of this eZine or comment on an article, please go to www.kaywhite.com (you’ll find the link to previous eZines on the Blog page, on the right). I’m always interested to hear from you.

gold bar

“Kay’s committed to you getting what YOU need.”

“I came to Kay’s Event “Show Up; Sparkle & Be Heard” because someone I know has undergone MASSIVE changes as a result of being here last year. I’m at the point where I need to do the same thing so I was there to learn how to make these changes I want.

Kay is an amazing host and it feels like we have a 100% of her 100% of the time. She’s committed to you getting what YOU need. I’m energised by what I’ve learned and I’m ready to go off an apply what I’ve learned straight away.

This isn’t ‘normal’ corporate training – it’s extraordinary and you owe it to yourself to have this boost of confidence, courage and certainty in yourself.”


Kay's Owl

D is for Dal – Driven, Direct, Dynamic

For 3 more of these sort of positive, punchy and powerful words go to: www.kaywhite.com and find today’s words at the bottom of the page. They’re there to motivate, inspire, compel both you and those around you as you use them every day.

gold bar

Plan and Presume Your Moves!

As a professional woman in business it’s definitely time to expect – rather than hope for – that promotion. At the very least, the opportunity to be in the frame for promotion, which is so often what women leave to chance by hoping or hinting. Phrases like “Why wasn’t I put forward for that?” My question is always “How did they know you wanted it?”

One of the ways is to presume using language like “knowing we’re supporting more women in management” or “understanding the spectre of quotas for women in management are on the horizon, how can I best contribute to ….” And fill in the blanks.

I’ve lots of things planned to help you plan your moves in a more tactical way on the horizon at my Event in October but, for now, notice what you notice and scatter and sow some seeds %$firstname$%!

gold bar
sparkly bit

Savvy Style & Sparkle Soundbite

Wear your name badge where it can be seen!

Simple and so effective. When you go to an event, a networking evening, a meeting and a name badge is given to you, which side do you pin it? I used to – and most other people still do – pin it on the left side. I did, until someone told me this simple step.

Pin it on your right-hand side instead. Just below your shoulder on your right. Why? Because when you extend your hand to greet someone and introduce yourself, their eyes are naturally heading towards your right shoulder, which is also naturally heading towards them. They can immediately see your name and hear your name at the same time. It’s easier for them to remember your name.

Aha, see. I told you it was simple and effective and %$firstname$% by helping other people to remember your name, it simply helps you to stay on their radar assuming, of course, you want to!

gold bar

About Kay

Known as the Savvy & Influential Communication Expert for Ambitious Women in Business, Kay mentors and coaches professional women who want to attract promotion, recognition and rewards at work without feeling they have to ‘sell their soul’.

Running her own multiple 6-figure coaching & mentoring business for over 10 years, Kay shows her clients, who are corporate career women at all different stages of their careers, how to naturally attract more income and opportunity while being true to themselves.

Kay’s clients learn how to present themselves most effectively at work and to combine strategic, planned career move-making steps with influencing skills. She also teaches compelling and assertive language and powerful mindsets around, for example, money, ambition and worthiness. She draws on her own 20+ years corporate career in the male-dominated world of London insurance broking. Kay started her career at 18 as a Secretary and left as a Director, having also worked for the company in Paris, to start her own coaching business. Some of her ex-colleagues have become clients and Kay still speaks French – now more enthusiastically than fluently.

Hosting an annual 3-day Live Event for corporate career women “Show Up; Sparkle & Be Heard LIVE” Kay encourages and shows women how to be the best, most valuable version of themselves so they’re ready to be paid what their worth and go for what they want with certainty. Crucially too, how to have more ease and more fun as you plan your way forward.

Kay is author of the Number 1 Best-Seller “The A to Z of Being Understood” and you can connect and find out more from Kay at: www.kaywhite.com

Living close to London with rescue sighthounds, Jeffrey, Pharaoh & DeeDee, much of Kay’s inspiration comes from walking ‘the hounds’ as she calls them – whatever the UK weather – early in the mornings in the local countryside. Kay’s husband says she’s the Pack Leader and he knows he’s part of the pack.

gold bar

kay white

kay white footer linkedin twitter youtube pinterest